database marketing

基本解释

This process is sometimes called database marketing or micro-marketing.
这个过程通常称为数据库营销或者微观营销。
Thirdly, it run through advanced marketing concepts such as " relation marketing " , "service marketing " , " combine marketing " and " database marketing " in the course of whole research.
三是将“关系营销”、“服务营销”、“整合营销”和“数据库营销”等先进的市场营销理念贯穿于整个研究过程中。
In the USA, 80 percent of manufacturers and retailers have built the Marketing Database. In some degree, Database Marketing has been the foundation of modern western marketing theory and practice.
在美国，80％以上的制造商和零售商早已拥有了营销数据库，可以说，数据库营销已成为当今西方市场营销理论与实践的基础；

He grew up on the database marketing side of the business and was eventually promoted to senior strategic management positions in account planning.
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Jeremy Barbera, the chief of MSGI, claims to have pioneered the practice of database marketing for the live entertainment business back in the 1980s and originated web-based ticketing in the 1990s.
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Online database management and marketing concern Traffix recently instituted an 8-cent quarterly dividend, giving it a yield of close to 5%.
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